A theme park of Utah alleges that Taylor Swift’s latest album ‘Evermore’ has detrimentally affected its page ranking on internet search engines. The theme park authority has filed a lawsuit in a US District Court in Utah.
The theme park authority also claimed that the singer’s album confused their guests. They also allege that Swift’s album infringes on the theme park’s merchandise designs and artwork for the original soundtracks it has released. They claimed millions in damages, in addition to legal fees.
However, popular singer Taylor Swift responds to this lawsuit. The singer’s representatives have mentioned the park’s legal action as “frivolous and irresponsible”. Swift’s legal team shared a statement. They have pointed that various lawsuits are currently underway against the Evermore group and its founder Ken Bretschneider.
The statement stated, “baseless … frivolous and irresponsible”, Swift’s representatives added: “It is inconceivable that there is any likelihood of confusion between your client’s theme park and related products and Ms Swift’s music and related products.” The singer’s representatives filed a letter in court. It said, “small dragon eggs, guild patches, and a small dragon mount” are not similar to the merch items being sold on Swift’s website. A spokesperson from Swift said, “According to Utah Business, ‘As of June 2020, at least five lawsuits have been filed against Bretschneider and the Evermore group by major construction companies.”
The spokesperson also said, “The companies claim ‘they are owed between $28,000 and $400,000.’ Utah Business says, ‘he owes millions of dollars in construction, mechanic, and landscaping fees to workers across the valley who have yet to be paid’… with ‘a collection of more than 20 construction liens on the Evermore property.’ The true intent of this lawsuit should be obvious.”